Macromolecules Essay Example

Macromolecules Essay The four macromolecules that are essential to life are Carbohydrates, Lipids, Proteins, and Nucleic Acids. Carbohydrates Carbohydrates are made up of carbon, hydrogen, and oxygen. It provides energy for the body, especially the brain and the nervous system. The food sources are in sugar and grains. Lipids Lipids are made up of hydrogen, carbon and oxygen. It provides Energy storage, acting as structural components of cell membranes, and hormone production. The food sources are in fatty acids, dairy, and trygycerols. Proteins Proteins are made up of hydrogen, oxygen, nitrogen and carbon. It provides energy storage, basic building blocks of living things and is responsible for the growth and repair of body cells and tissues. The food sources are in vegetables, meats, and grains. Nucleic Acids Nucleic Acids are made up of oxygen, nitrogen, carbon, hydrogen, and phosphorous. It stores and transmits genetic material and Synthesis of Proteins. The food sources are seafood, nuts, vegetables, mushrooms, yeast, beef, broths and, soups. a casdvkpasdJvbdsakvJbnivJbdskvJadbfsvipqeubvsdoJVNBAD;FKBJVADF;KBVAD;KFBJVFJ Protelns are mace up 0T nyorogen, oxygen, nitrogen ana caroon. It prov10es energy It stores ana transmlts genetlc materlal ana syntnesls 0T Proteins. I n sources Nucleic AclOs are mace up 0T oxygen, nltrogen, caroon, nyarogen, ana pnospnorous. We will write a custom essay sample on Macromolecules specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Macromolecules specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Macromolecules specifically for you FOR ONLY $16.38 $13.9/page Hire Writer

Flyting - Definition and Examples of Flyting in English

Flyting s of Flyting in English A verbal slanging match: a ritualized form of invective in which insults are exchanged. Its as if a verbal space has been cordoned off, says Ruth Wajnryb. Inside this space a sanctioned kind of swearing can take place . . . where taboos are knowingly and legitimately flouted, providing a linguistic and psychological safety valve for a public letting off of steam (Expletive Deleted: A Good Look at Bad Language, 2005). Etymology: from the Old English, argue. Examples and Observations: Although the language is often gross, even grotesque and astonishingly scatological, there is also a certain element of play. . . . [Flyting] is the verbal equivalent of virtuoso sword-play. . . .[In the farce] Gammer Gurtons Needle (acted 1566) . . . we find the new idioms of what the devil, how a murrain [plague], go to, Fie shitten knave and out upon thee, the pox, bawdy bitch, that dirty bastard, the whoreson dolt, for Gods sake, thou shitten knave and that dirty shitten lout. The violent altercations between Grandma Gurton and Dame Chat show the closest affiliations to flyting:Gammer​Thou wert as good as kiss my tail,Thou slut, thou cut, thou rakes, thou jakes,[You whore, you jade, you bawd, you shit-house]will not shame make thee hide thee?ChatThou skald, thou bald, thou rotten, thou glutton,[You scold, you hairless thing, you rubbish, you pig]I will no longer chide theeBut I will teach thee to keep home.​(G. Hughes, Swearing: A Social History of Foul Language, Oa ths and Profanity in English. Blackwell, 1991) The Slanging Match in Henry the Fourth Part One Seventeenth-century playwrights regularly provided their audiences with such contests, knowing that they would be well received. There is the well-known exchange in Shakespeares Henry the Fourth Part One (2:iv) between prince Hal and Falstaff. Hal comments on Falstaffs size and weight, calling him: clay braind guts, though knotty-pated fool, thou whoreson, obscene, greasy tallow catch. He also points out that Falstaff is: a bed-presser, a horse-back-breaker, a huge hill of flesh. Falstaff retaliates by remarking on Hals thinness: you starveling, you eel-skin, you dried neats tongue, you bulls pizzle, you stockfish, you tailors yard, you sheath, you bow case, you bile standing tuck.​(Leslie Dunkling, Dictionary of Epithets and Terms of Address. Routledge, 1990) Playing the Dozens The tradition of ritualized swearing, very much like flyting, continues in a number of places in the modern world. It is perhaps most notable in black American communities, where it is called sounding or signifying or playing the dozens. Variations of this kind of flyting provide social distinctions between in-group and out-group members. But they also act as lyrical cornerstones for much of the anthemic rap (particularly gangsta rap) that defines gang neighbourhoods, including communities of young people from other ethnic backgrounds who admire gang values. . .This style is also called capping and cracking on and is found as well in urban Aboriginal English in Australia.(Ruth Wajnryb, Expletive Deleted: A Good Look at Bad Language. Free Press, 2005)

Personal time management Essay Example | Topics and Well Written Essays - 750 words

Personal time management - Essay Example Apart from being a mother, I am a full time professional as well. I am undertaking online classes within the nursing informatics class for the BSN degree. Handling all these affairs is indeed a difficult task but I have to be on my toes at all times. This is in line with my understanding that I am also a mother who has to look after her family and thus be available to the kids and home on a consistent basis. My life does not know any shortcuts or alternatives coming to its fore. I have to be present when the going gets tough, and this happens to me on a constant basis. What is even more significant is the fact that my work tasks are handled on a regular basis, and there are no time delays as such. I have to give top priority to my family because they remain quintessential to me all said and done. I am of the view that time management is not that big of an issue as it is made of. This is because time management comes about when there are concerted efforts to get things right and that too within such a scenario where there is immense understanding of the regular routines that happen, and thus happen without any rhyme and reason. If we can do away with such nuances, it would be correct to state that the time management issue would not even crop up in the first place. I am sure that time management issues hurt those individuals who are not punctual, in fact who do not want to be on time at all. The people who make an effort to be on time and thus complete their chores in accordance usually remain successful with not only managing this issue but also the other pertinent ones that mar their lives every now and then (Warhurst, 2007). As a mother of five kids, I am optimistic that time management is not that big of an issue and could be resolved if there are proper efforts put in pl ace by the people who want to have it under their grasps. However, all that has been said by our forefathers in relation with

Sociology Essay Example | Topics and Well Written Essays - 250 words - 18

Sociology - Essay Example As they reach the â€Å"third age† bracket, it is noted that they tend to concentrate more on their family life (i.e. their children and grandchildren). Though others may still prefer career growth, there is a notable change of priorities among people of the â€Å"third age†. In one of the interviews conducted, the subject is quite fulfilled with the social interactions that she experiences at home that she gives more emphasis on the benefits (i.e. joys, respect and getting her mind sharp) that she gains from her children and grandchildren than the â€Å"nagging pains† that keep her at home. People among the â€Å"third age† could also have the same needs and/or drives of improving business and keeping ahead of competition just as people in the mid-30s do, but more so is their urgency to find time with their famililes (e.g. going on long trips with wife and kids). Indeed, older people have the capacity to shape their life stages and cultural spaces (i.e. l ife stages, new norms, new communities) [3] and they can do it incredibly

Major Issues of Higher Education in Pakistan Literature review

Major Issues of Higher Education in Pakistan - Literature review Example This paper declares that apart from the problematic educational policies one of the major issues in higher education is gender difference. There is significant inequality among male and female students. Some fields are purely dedicated to females on societal level, for instance, medical profession. Contrary to this engineering and technology departments are usually filled with male students. Education provides many benefits apart from the acquisition of social power and therefore there should not be gender differences. The mind development, critical thinking, management skills and administration are all linked with education. If females are discouraged to enroll in universities then it is hard to expect that Pakistan will progress on national level. This report makes a conclusion that equal opportunity and organizational structures are actually influenced by both the micro and macro social factors. Since women face gender discrimination at the university level therefore they are exposed to similar issues during their stay at organizations which certainly reflects the lower moral values taught at the higher education institutions. Although research activities are increasing in Pakistan but overall there is a huge gap between the demand and supply of professionals who can actually conduct quality research work. Furthermore, the private sector universities are found to be receptive to the real market demands while allowing youth to access better education facilities. However, these facilities are still inadequate as compared to the number of individuals pursuing higher education in the country

Bang Olufson Marketing Analysis

Bang Olufson Marketing Analysis The aim of this report is to critically assess the marketing strategies of Bang Olufsen considering their business in United Kingdom. It comments on the B2B and B2C products in brief. The report comments on the following: The macro business environment Organisations Marketing Mix Organisations segmentation, targeting and positioning strategies. Based on the findings and observations, some recommendations are put forth at the end of the report. Company Background Bang Olufsen manufactures a highly distinctive and exclusive range of televisions, music systems, loudspeakers, telephones, and multimedia products that combine technological excellence with emotional appeal. Founded in 1925, by Peter Bang  and  Svend Olufsen in Struer, Denmark, Bang Olufsen a/s is world renowned for its distinctive range of quality audio, video and multimedia products that represent their vision: Courage to constantly question the ordinary in search of surprising, long-lasting experiences. Bang Olufsen employs over 2,550 staff members and had a turnover of DKK 4,092 million (EUR 5486 million) in the 2007/2008 financial year. (Bang Olufsen) The Macro Business Environment Most of the BO products are manufactured in Denmark. Considering the business in UK, it has to understand the political, economic, socio-cultural and technological environment in UK. Since Denmark and UK are the members of European Union (EU), there are some advantages for the organisation. Political The European Union (EU) allows the free movement of goods and services between almost 500 million consumers in 27 EU member states. Due to this, import duty is not payable on goods sourced from Denmark, being one of the EU member states. (Business Link UK) There could be changes in the VAT and service taxation policies with the formation of new government. Economic The economic crisis and recession had affected the business of BO as people and businesses are more likely to hold on to their cash and not to spend it on high priced consumer goods. Due to the fall in share prices and real estate markets, the consumers of the high end products, like BO, will be less likely to spend as earlier. Another economic factor faced by the BO is currency exchange rates. As large part of the products produced in Denmark and with the Danish Krone (DKK) pegged to Euro, devaluation of GBP to the Euro has affected sales in UK which is one of the largest markets of the company. Socio-cultural BO has adopted the philosophy of Danish Design, which is renowned for its high class design and quality. The products of this class are considered as status symbols and products of pride. Technological Competitors like Bose, Loewe who are also known for their design, quality with the high prices are coming up with new products with the same functionalities as BO with equal or slightly lower prices. Due to the advancements in the technology, components are getting cheaper which may help companies like Sony, Samsung etc. with range of products in various qualities, targeting customers spanning across price conscious segments to quality focused segments. Legal The company has to ensure the protection of the trademarks of the brand. The logos and other trademarks should be registered in UK. The company should ensure that there are no patent infringements. Environmental Develop and produce products under circumstances that comply with the demands of the standards ISO 14001 and OHSAS 18001.  Ãƒâ€šÃ‚  Ãƒâ€šÃ‚   Bang Olufsen as an environmentally responsible company desires to create sustainable products. The considerations involved in the operation, design, and longevity of the products must be in mutual balance with the environmental impact of production. (Environment, Bang Olufsen) The Marketing Mix The marketing mix is a combination of the Four Ps Product, Price, Place and Promotion all used to together to meet the customer needs. To create the right marketing mix, businesses have to meet the following conditions: The product has to have the right features for example, it must look good and work well. The price must be right. Consumer will need to buy in large numbers to produce a healthy profit. The goods must be in the right place at the right time. Making sure that the goods arrive when and where they are wanted is an important operation. The target group needs to be made aware of the existence and availability of the product through promotion. Successful promotion helps a firm to spread costs over a larger output (The Times 100). Product Bang Olufsen manufactures a highly distinctive and exclusive range of televisions, music systems, loudspeakers, telephones, and multimedia products that combine technological excellence with emotional appeal. Classification of Product Speciality products have unique characteristics that are important to buyers at any price. BO products are classified speciality product. BO products are made to fit in at a place where people feel at home. BO products are designed with the philosophy that they should provide: Unique experiences Relaxation Comfort and stability Uncomplicated solutions make life easy Tranquillity and longevity Consumers are ready to pay premium prices for all the above characteristics. Product Mixes, Lines and Items BO product mix comprises of several product lines such as audio, video etc. The company has a diverse product portfolio. The product range today consists of acoustic, audio, video, plasma, telecom, gift items/accessories, as well as the business areas Automotive and Enterprise. The portfolio has more than 50 individual products, many of which are designed and manufactured as per the customer desires. (The Beoworld) Product Line BO has various products in each line, e.g. their audio product line has offerings as BeoSound 8, BeoSound 5, BeoSound 9000, BeoSound 3200 etc. They all belong to the same product class high-end audio systems. (Audio, Bang Olufsen) Four Dimensions of Product Mix: The four dimensions of BOs product mix are as follows: Width: various product lines such as acoustic, audio, video, plasma, telecom etc. Depth: on an average, in each product line 6-8 items are offered Length: video line of the BO offers various dimensions of TV (e.g. BeoVision 7 comes in 3 different dimension viz., 50, 40 and 32) Consistency: all the products lines closely related in end use as all the products fall under similar set of products (i.e. high-end consumer appliances) (Adopted from Bang Olufsen) New Product Development The four product-mix dimensions permit the company to expand its business in four ways. It can add new product lines, thus widening its product mix. It can lengthen each product line. It can add more product variants to each product and deepen its product mix. Finally, a company can pursue more product-line consistency. (Kotler, 381) Line Stretching and Filling The company usually adds the items in the current product lines stretching it both-ways to some extent by adding lower as well as higher price products. It also fills the lines by releasing the products in same line with different versions e.g. a new 50 TV was launched in the video line. BO markets its products in a manner that opens up more than one product from the product portfolio. E.g. the home integration line which consists of remote controls designed to control all of the other lines in just one remote control. In addition all products carry the same type of design and thus fit together aesthetically. Product management Great design, mixed with robust technology, allows it to charge obscene sums to well-heeled consumers who want to buy originality and quality from an exclusive brand. Competing on price and product variety would be a dangerous game. The company is a pipsqueak in a consumer-electronics world dominated by giants such as Sony, Samsung, and Royal Philips Electronics. Like Apple, it brings out very few products a year. In fiscal 2007 it released just 10 new models. But unlike Apple, BO keeps its handful of products on the market for up to a decade or longer without abandoning them for new models or cutting their prices. (Jay Greene, 2007) Product Features/benefits BO products are made to fit in at a place where people feel at home. Products are also designed to be serviced and are expected to have a long life span. BO will actively support products for 10 years following its discontinuation and often longer. The design itself carries a price tag as does the exclusive image. Branding BO regards itself as the only company currently bridging the gap between design and consumer electronics. (Hansen and Nielsen, 2008) The philosophy is: creating audio concepts that combine brilliantly authentic sound quality, simple yet surprising design and a touch of magic. So that living with it becomes a special pleasure. (Bang Olufsen Design Philosophy, Beoworld, 2010) The gear should look smart, but technical performance should be outstanding. Designers and technicians work together in close collaboration from the very start of a new product. (Bang Olufsen Design Philosophy, Beoworld, 2010) After sales service Every Bang Olufsen customer is offered customised installation of products and link systems on delivery. Bang Olufsen provides the guidance and advice needed to ensure that the customer gets the full benefit of the new products from day one. (Installation, Bang Olufsen, 2010) The BO products offer performance and pleasure beyond expectations, so does the BOs International Guarantee. The Bang Olufsen product is guaranteed against all defects in workmanship and materials for three years. (International Guarantee, Bang Olufsen, 2010) Price Bang Olufsen: for those who discuss design and quality before price. (Who are Bang Olufsen customers?, Beoworld, 2010). BO follows the Image Enhancement Pricing objective because BO products are seen as lifestyle products. BO products are always highly priced as the company delivers the quality, elegance, design, status quo equivalent of the price. (Solomon et. al., 2009) (Hansen and Nielsen, 2008) Quality Bang Olufsen products are designed to be not only aesthetically pleasing but also essentially functional and easy to use. The expectations raised by a strikingly individual appearance must be completely fulfilled in terms of high quality performance in all areas when the system is switched on. Therefore, excellence in providing the consumer with the highest pleasure in both ownership and use rests on high quality as the common denominator of all activities and competence areas. (Competences, Bang Olufsen, 2010) Place Bang Olufsen products are sold by over 1.200 dealers in more than 100 countries in an extensive network of retail stores. Approximately 65% of these stores are B1-stores, which exclusively sell Bang Olufsen products. The B1 stores account for 81% of the total turnover. (About us, Bang Olufsen, 2010) (Bang Olufsen (2010) Annual Report 2009-10, p24) Bang Olufsen products sold with the premium and luxury cars such as Aston Martin, Mercedes AMG and Audi A8 to name a few. Considering the huge costs involved in the luxury yacht market, it is amazing how little customers spend on their on-board entertainment systems, and how little consideration they give to the total entertainment experience, often buying a pre-defined package; says Torben Ballegaard Sà ¸rensen, CEO, Bang Olufsen. (Ecoustics, 2005) Along with premium cars, BO also offers entertainment systems in the luxury yacht market. Promotion Pull Promotion In order to promote their products and utilize their existing distribution channels (exclusive BO stores), BO needs to address their product turnover life cycles and provide newer and improved products to their stores. In attempt to meet the customers demand for high quality, unusual design and up-to-date technology, BO needs to approach innovation and creation uniquely. This is where Idealab enters into the picture. It is BOs hope that this new, innovative approach to product design, development, production and sales will be their keys to answer this dilemma. Marketing Strategy: Segmentation, Targeting and Positioning Segmentation Demographic This segmentation categorises market based on age, gender, family structure, income and social class, race and ethnicity and geography. BO customers can be divided into four categories. First category is of people who are young and well qualified, who have very few commitments, have large disposable income and are eager to fulfil their dreams. The next category is of younger people who have just started a family, money is tighter and hence purchases are made only after careful consideration. The third category is of the ones who have it all, children are grown-up, despite of some possible financial obligations, the family still has surplus income and are looking for luxuries as second homes, exotic holidays or may be BO equipment. As per Jan Dalskov from Market Intelligence, most BO customers fall into this category. The last category, Grey gold, whose children have left home, have money to burn and can think of buying BO products for the sake of change or due to the external influences. (Who are Bang Olufsen customers?, Beoworld, 2007) Psychographic Unlike other mass producers of electronics, BO makes a few select products for the clearly defined few. Its therefore: broad appeal versus individual needs! (Who are Bang Olufsen customers?, Beoworld, 2007). Behavioural This segmentation slices consumers on the basis of how they act towards, feel about or use a product (Solomon, Marshall, Stuart, Barnes, Mitchell, 220-21). BO products are often seen as Life-Style products. As the slogan says, BO products are for those who discuss design and quality before price. (The history, Bang Olufsen, 2010) Targeting Differentiated Targeting BO uses a differentiated targeting strategy. It focuses on design and quality over price. As a result of this they charge premium prices to customers to recover the higher designing and production costs. Differentiation is about justifying premium prices to prefer the product over other, less differentiated products. Due to this BO products are positioned as High Price = High Quality. Positioning BO products are very elegant in design to justify the higher price. Price Design BO Sony Samsung BO products deliver best quality as compared other mass production electronics giants. As they describe It will never skip a beat. (BeoSound 2, Bang Olufsen, 2010) Price Quality BO Sony Samsung BO products are available in many of the luxurious 5-star hotels, high-end cars such as Aston Martin, Mercedes SLS AMG S-Class. As Carsten Sander (Senior Director Scandinavia and Baltic) says that people normally have to decide between taking a vacation to some exotic place abroad, renovating their homes, upgrading their car etc. or buying one or more BO products. (Hansen and Nielsen, 2008) Price Status Symbol BO Sony Samsung Discussion and Conclusion The company, BO, looks very strong at their brand position and recognition. Higher prices, elegant designs, supreme quality and collaborations with the luxury brands have placed company products in a niche market. Consumers are buying experience when buying BO products. Ownership of BO products creates a feeling of belonging to certain social class. Company is successful in keeping their brand image intact by delivering cutting-edge technology, high performing products. The company has strong and wide product mix, good length and depth of the product lines. Currently company has a generally tendency to launch 2-3 products in a year. The company can work on stretching the product line in both ways by keeping the brand image intact. Stretching the product line downwards i.e. offering the products of lower costs may affect consumers perception of High price = High quality. Entering into the lower price market will result in increase in competition from electronic giants such as Sony, Samsung etc. If company can concentrate on filling the product line i.e. more variations in existing product lines then it will give the consumer to choose the best suitable and feasible product to their needs. While working on the product designing and manufacturing, company can also invest in promotions. Focussing on top executives of the corporate firms may help the company to approach the potential customers. They can promote some free demonstrations, introductory offers to these executives who are willing to burn out some cash in order to maintain their social status. Exploring and expanding in this new segment of the market will give company the chance to reach to the potential customers. While exploring new B2C segments, company can also enter into B2B solutions by providing Audio Video solutions for the renowned conferences like Apples WWDC, Microsofts PDC etc. Similar to luxury yachts and cars, they can also reach Charter Jet manufacturers for collaboration, widening the product mix.

Americans Must Give Up TV Violence For The Kids, Or Else :: essays research papers fc

Americans Must Give Up TV Violence For the Kids, Or Else   Ã‚  Ã‚  Ã‚  Ã‚  To the unsuspecting eye, this nation’s response and reaction to the rise in number of violent acts committed by teenagers could be described as appropriately overwhelming, but when examined more closely, does America really care? When examined in a general sense, violence has declined overall in the US but has risen among teens (Hunt 651). Who is to blame and how are we trying to prevent youth crime and teen promiscuity? A New York Times poll in 1995 reported only 21 percent of those who were surveyed actually put the blame on television (Hirschorn 643). Both those who cite TV and popular music as the source of teen aggression and those who disagree have reasons to do so. There is valid proof behind both points of view but I firmly believe there is a direct cause/effect relationship between what children view on TV and how they act in the real world. Research, which I will discuss, conducted in both England and the US proves to me beyond reasonable doubt that violent television programs either directly or indirectly effect children and I think the government should take a more active role in youth crime prevention.   Ã‚  Ã‚  Ã‚  Ã‚  Though some of the evidence that supports my beliefs has been viewed as circumstantial, it is too valuable to be ignored. Brandon Centerwall, a professor at the University of Washington, summarized some of the evidence in an article in the Spring 1993 issue of The Public Interest. His research findings focused on instances circa 1975 when television was introduced to rural Canadian and South African communities. In both countries, there was a significantly noticeable increase in violent crime committed by the young (Kristol 641). â€Å"Professor Centerwall also notes that when TV was introduced in the United States after World War II, the homicide rated among whites, who were the first to buy sets, began to rise, while the black homicide rate didn’t show any such increase until four years later† (Kristol 641). Such facts highlight the probability that what children watch, they copy. It is unadmirable to count such evidence as circumstantial, but those who examine the facts in a broad sense, look over the specific fields in where the increases or decreases occur. According to Centerwall, if television was never invented, the United States would have 10,000 fewer homicides (Kristol 642).   Ã‚  Ã‚  Ã‚  Ã‚  A study conducted in England also supports that violent television has an effect on children. English Parliament introduced legislation to limit the availability of violence-rich videos in 1994 after the study, conducted by a professor from Nottingham University, was released.